Author: KSwitzer

Mythbusters Series: Opposites Attract

The longtime notion that “opposites attract” is about to be debunked. For the romantic comedy lovers out there, this news may be heartbreaking. Some of the most recognized love stories are those that involve opposites. Take Beauty and the Beast, Pretty Woman, or Grease for example. All three tales include a powerful, romantic force between… Read more »

Q&A: Personality and Safety

For companies in every industry, worker safety is a major concern; companies spent billions of dollars a year on equipment and training aimed at creating a safer workforce. Yet, in 2013 alone, 4,405 U.S. workers died on the job. In this Q&A, Hogan consultant Kristen Switzer discusses the missing component in workplace safety – personality…. Read more »

The Eye of the Perceiver

In recent preparation for some out-of-town company, I panicked at the state of my house. The carpets had not been vacuumed, the bathtubs not scrubbed, and the mirrors needed glass cleaner, desperately.

Hogan U Wrap-Up

Earlier this month, Hogan’s Global Alliances team was proud to host nearly two dozen individuals from around the world for the first edition of Hogan University, later coined Hogan U. Held in Tulsa, Oklahoma, where the Hogan headquarters reside, the event featured three days of presentations, training sessions, and interactions with the Tulsa staff. As… Read more »

Ray Lewis Leads

Three days after the Super Bowl XLVII dust has settled, the Twittersphere is still buzzing with predictable comments, including Beyonce’s wardrobe choice, the funniest commercials, and what caused the 30-minute blackout. Not surprisingly, Ravens linebacker Ray Lewis was not excluded from popular trending topics. As many are aware, Lewis ended his NFL career on Sunday… Read more »

A Tale of Two Nurses

This past weekend, I made an impromptu trip to Kansas City to be with my grandmother in the hospital after a heart attack. Thankfully, the doctors are confident that the damage can be treated quickly and she may be able to return home soon.

Don’t Settle for Brewing Coffee

For young adults with long-term career aspirations in a creative industry (i.e. advertising, performing arts, design), getting to their dream job can be a challenge. For one, substantial job opportunities do not present themselves often without having prior experience. Further, securing internships to gain such experience can be equally difficult. Not only is it challenging… Read more »

Scouting Out Future Leaders

Goal setting; sound decision making; problem solving; networking, embracing diversity…these factors have more in common than their presence across worldwide competency models. The preceding competencies are some of the many skills acquired by a girl scout. As many may be aware, Girl Scouts of America is dedicated to the development and empowerment of girls through… Read more »

Happy Customers, Happy Employees, Happy Brand

In a recent Harvard Business Review article, Dan Pallotta wrote a noteworthy entry, titled “A Logo Is Not a Brand,” which examines the importance of one’s brand beyond the logo, ads, and celebrity sponsors. As part of his piece, Pallotta refers to the implications customer service can have on a brand, for better or worse: “If the clerk… Read more »

First Class Leadership: #35

It can be hard to remember all the great moments of the Oklahoma City Thunder’s season when sports announcers and writers have been more focused this week on the Thunder’s “collapse” after losing to the Dallas Mavericks in the Western Conference. Although many fans faced disappointment after Games 4 and 5 (especially those of us… Read more »